Paris · 1920s
Named after a famous gun
The “75” is the French 75 mm field gun of the First World War, famous for its speed and precision. Paris bartenders named a cocktail after it.
Sourly
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The lineup
Crisp gin, bright lemon and a lively sparkle. A Parisian classic that turns any afternoon into an occasion.
What’s in the can
Planned recipe: Gin with lemon juice, cane sugar, natural flavors and carbonated water. No artificial preservatives.
We’re still perfecting the recipe! Full Serving Facts — calories, carbs, protein and fat — will be finalized in the next few months.
The story
Paris · 1920s
The “75” is the French 75 mm field gun of the First World War, famous for its speed and precision. Paris bartenders named a cocktail after it.
Paris · 1922
It first appears in print as the “75” in Harry MacElhone’s 1922 cocktail book, written by the bartender of Paris’s Harry’s New York Bar. Who invented it is still debated.
From Paris to the world
The gin, lemon and champagne version travelled across Europe, all the way into the famous Savoy Cocktail Book of 1930, which warned that it “hits with remarkable precision.”
Ours keeps the crisp gin, bright lemon and lively sparkle — just a little gentler, at 5.9%.
Flight SO 075